Create Your Narrative: Why Branding is The Basis of Customer Experience
Create Your Narrative: Why Branding is The Basis of Customer Experience
April 20 @ 11:30 am – 12:30 pm
We are delighted to partner with IMEC for this webinar.
A well-defined brand is less about you – and all about your customer experience. Creating an effective brand for your manufacturing business is the process of developing and refining a long-lasting, rewarding relationship with your customers. Done well, it is an ongoing, two-way conversation about who you are, why you do what you do and how your customers will benefit.
In this webinar you’ll uncover methods to help you:
- Develop a consistent narrative for your message, your Brand Promise, the “one thing” that aligns and directs the behaviors of your entire team
- Create your Brand Cornerstones – your value propositions and competitive advantages
- Bring together all of the elements which define and create your customer experience across every marketing channel
Be sure to join us!
Webinar link will be provided after registration.
Contact for Registration: Camryn Tunney
Email: ctunney@imec.org
Contact for Event Content Questions: Nancy O’Leary, Custom Direct, Inc.
Email: oleary@customdirect.com
Direct: 630-529-6063
